News & Blog

LYCRA® Fiber and ECO SWIM® by Aqua Green® Team Up to Clean Up

Jul 01, 2015

LYCRA® brand and some public-spirited business partners head for the beach – to clean things up!
river clean up blog

If you’re taking the sun somewhere on South Carolina’s Atlantic coast this summer you might thank LYCRA® brand for more than the stylish good looks its LYCRA® XTRA LIFE™ fibers bring to swimwear.

INVISTA employees joined teams from ECO SWIM® by Aqua Green®, regional retailer Belk, and outdoor apparel brand United By Blue for its Fourth Annual Beach Clean-up at North Charleston.

Some got down and dirty, recovering over 800 lbs of trash from ecologically important marshland. Others collected and bagged thousands of shells to build a new reef habitat for hundreds of thousands of oysters which help purify waterways in which they grow.

These ecologically-minded partners don’t just want you looking your best on the beach – they want your surroundings to score highly, too.