News & Blog

Luxurious Legs

Mar 15, 2016

CYL is a leading trade showcase for the intimate apparel, swimwear and hosiery world. Published quarterly, it circulates widely in Spain, Portugal and Latin America, as well as elsewhere in Europe. INVISTA sponsors fashion editorials in each issue.
710-CYL-and-LYCRA-fiber-hosiery-in-and-out-January2016

Luscious, lustrous legs were the theme of the January insert. The centrepiece was an INVISTA enabled photoshoot of directional hosiery for next autumn and winter from leading Spanish and international brands including Cecilia de Rafael, Cherie, Filodoro, HYD, Ibici, Ivette, Philippe Matignon and Marie Claire.

Versatility – indoors and out – was the keynote, and designers made imaginative use of LYCRA® fiber innovations to enhance the comfort, fit, freedom of movement and styling of a range of premium quality products.

LYCRA® fiber innovations have been redefining legwear appeal for as long as most people in the industry can remember. Our latest concepts – LIFESTYLE COMPRESSION and SUPER SUMMER SHEER technology by LYCRA® brand – offer new differentiation opportunities in fast-growing categories.

But it’s not just INVISTA technology that’s good for business. The CYL supplement shows how joint promotions linked to the power of the LYCRA® brand can create influential trade and consumer marketing platforms in hosiery, intimate apparel and swimwear, among other garment categories.

Find more information on the CYL website.

INVISTA Contacts

INVISTA Apparel & Advanced Textiles Marie Braun Marketing Account Manager Legwear, Intimate and Swimwear, Spain and France + 34 689 744 857 Spain