Athleisure apparel is active fashion for women on the go that is inspired by performance activewear. Athleisure is not a trend. It's a way of life for the women who have embraced it, and it represents a substantial market with significant potential for future growth.
Building on our years of experience pioneering the activewear market, we have the solutions and services you need to reach this valuable consumer. Each athleisure garment—from bras to yoga pants—has to deliver unique benefits. Whether it’s moisture management, compression, or shape retention, our fiber and technology solutions can be adapted to fit a wide variety of consumer needs.
INTERFILIERE LYON highlights will include an athleisure capsule collection and a live catwalk that brings LYCRA® fiber innovations to life. Each garment has been designed to highlight different LYCRA® fiber technologies.
A dedicated LYCRA® Lounge near the Innovation Forum will also showcase LYCRA® fiber solutions for the athleisure market, including:
- LYCRA® BEAUTY COOLING technology
- LYCRA® BLACK technology
- LYCRA® W technology
- LYCRA® ACTIVE technology
- LYCRA® SOFT COMFORT technology
- LYCRA® T400® technology
Click on the links above to learn more about these innovations, or pick up our LYCRA® MOVES™ ATHLEISURE brochure at the LYCRA® studio in Lyon.