News & Blog

LYCRA® BRAND REVEALS ITS 2017-18 TREND FORECAST FOR HOSIERY

Dec 15, 2016

INVISTA, owner of the LYCRA® brand, has once again partnered with trend forecasting agency Stijlinstituut Amsterdam to predict the must-have hosiery trends for 2017/18. If you are a LYCRA® fiber customer you may have seen these trends presented at one of the many trade fairs, workshops or seminars the brand participates in each year. If you aren’t a LYCRA® fiber customer, consider becoming one. Customers of the most recognized synthetic fiber brand in the world enjoy exclusive trend forecasts months in advance of the general public. This means LYCRA® fiber customers enjoy the benefits of being trendsetters instead of followers.
LYCRA® BRAND REVEALS ITS 2017-18 TREND FORECAST FOR HOSIERY

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 Want to be "in the know"? to learn about exciting new trends and technical innovations, and to discover creative ways firms use and promote LYCRA® fibre in their collections. 




EXPLORE LEGWEAR TRENDS

Legwear is in the slipstream of athleisure, where the demand for all-round 24/7 comfort and activewear-inspired performance benefits is pushing the boundaries of the Legwear. INVISTA fibre brands and technology solutions are extending the utility of hosiery by adding compression, moisture management and other desirable features that help to add value. Another innovation shaking up the category is super summer sheer hosiery. Ultra-fine hosiery combined with light compression is offering a foundation for legs and has captured the imagination of younger women around the world. Although perfect for Summer, they are ‘better than bare’ so perfect for year round wear.



THE LABRATORY
True innovation comes from a study of materials and design. Garments are like swatch cards, showing an exercise in patternmaking with the aim of making designs that look like they actually move. 

•Featured Innovations: Compression and supportive legwear is made using LYCRA® LEG CARE® technology to keep legs feeling good all day long. LYCRA® ENERGIZE™ powered by FUSION™ technology provides support and prevents runs/laddering. Gentle contouring is provided by LYCRA® SHAPING technology.

•Colour palette: Bold and bright.
•Pattern: Used creatively to indicate where the graduated compression is the strongest.


THE VIRTUAL WORLD
The fusion of the real and the digital world is a vision of the future that is fast approaching. Inspired by VR games, we offer hosiery made with LYCRA® SUPER SUMMER SHEER technology that adorns the leg with a lace pattern—like a virtual tattoo on nearly bare skin. Like temporary tattoos, ornamentation meet the desires of consumers who want to play different roles and add personal touches.


•Featured Innovations: LYCRA® SUPER SUMMER SHEER Technology
•Colour palette: Hues are muted and used in an endless palette of gradient monochromes.


THE MATCHMAKER
Contouring hosiery can be difficult to pull on and off. This innovation offers a comfortable and practical solution to the problem: two loose legs that can be pulled on separately. Easy to wear and easy to care for, this hosiery is an ode to longevity and durability.


•Featured Innovations: LYCRA® ENERGIZE™ brand powered by FUSION™ technology means no runs, improved support and a smooth silhouette in a sheer or semi sheer garment. LYCRA® LEG CARE® technology delivers compression to prevent fatigue and improve comfort.



THE BEAUTY PARLOR
This trend is all about retreating. Some find this by meditating in calm spaces or by going mountaineering, while others find bliss in the beauty parlour where they are pampered and cared for.


•Featured Innovations: LYCRA® BEAUTY shaping technology giving comfort and freedom of movement whilst contouring the body, LYCRA® MADE TO FIT YOU technology, a new technology specifically designed for comfort tops in knee highs. and LYCRA® LIVING LIGHTS technology, giving a true depth to colour.
•Colour palette: Reflects the friendliness and optimism of the 1950s with soft mint, baby blue and blush pink reminiscent of make-up, nail polish and powders from the era.


THE WERKSTATE
It’s back to the future in this look that blends ancient cultures and traditions with experimental and innovative design. You’ll find looks based on historical knitting patterns, guipure, broderie Anglaise, and multi-coloured tweeds, and all are updated by using contemporary techniques and fibres ready for the future.


•Featured Innovations: LYCRA® XCEPTIONELLE technology is designed for the fuller figure giving excellent fit with superior comfort. LYCRA® FREEF!T® technology in the waistband gives comfort and movement without any digging-in and means less roll over for enhanced comfort and ease of movement.
•Colour palette: Rich with natural dye looks and a tone derived from vegetal and mineral resources, shades are inspired by stained glass and glazed ceramics, and reflect the craft spirit of this look.



DISCOVER SOCK TRENDS

For socks, innovation in finishing and product design adds fresh style to dress socks. Corporate looks are not just for the classic career hunters, but also for a generation that is young at heart and wants to move fast as well as look smart.

THE OFFICE
3D design aesthetics are combined with high performance in this modern interpretation of a classic corporate look. Innovative twists add interest and fun without compromising on chic smartness.


•Featured Innovations: LYCRA® ENERGIZE™ technology helps boost circulation keeping legs and feet energized for longer, and with the added performance benefit of COOLMAX® fibre, feet are kept cool and dry. LYCRA® BLACK technology provides durable true black color with no grin-through or glitter.


THE WILD
Man turns towards nature, motivated by his concern for its resilience and aware of its vulnerability, but admiring its strength and infinite power. In order for him to embrace the elements, comfortable sports socks with performance benefits are crucial to enjoying the great outdoors.


•Featured Innovations: LYCRA® SOFT COMFORT technology for extra comfort; LYCRA® ACTIVE technology for premium foot-hugging stretch and recovery; THERMOLITE® technology for insulating warmth and comfort without weight; LYCRA® ENERGIZE™ technology gives graduated compression from the ankle up – making feet and legs feel less tired, these socks also qualify for moisture management provided by COOLMAX® technology.
•Pattern: A modern update on camouflage. The linear pattern on the calves is inspired by body-mapping vectors and highlights the zones where compression is needed.



HARNESS THE POWER OF THE LYCRA® BRAND

If you would like to learn more about these forecasted trends, or how LYCRA® fibre innovations can help you create, differentiate and showcase high value products that drive sales, contact us today.

INVISTA Contacts

INVISTA Apparel & Advanced Textiles Jane Gwyther EMEA Marketing Manager (Legwear), Apparel +44 (0) 7785 574 975 UK