In a December 2016 study, 100 women from the U.S., Europe and China wear-tested concept garments made with LYCRA® MADE TO FIT YOU technology. Women of all sizes who wore the knee-highs rated them favorably for enhanced comfort, staying in place without digging in, and for not causing unsightly red marks on the calves. In fact, 90% of participants preferred the LYCRA® MADE TO FIT YOU concept over current offerings in the marketplace. In addition, 65% of non-knee-high wearers in the study were converted into future wearers.
If you would like to take your knee-highs and trouser socks to the next level and reach this consumer, contact your INVISTA marketing representative for details.
LYCRA® is a trademark of INVISTA.