LYCRA® SPORT technology’s patented PCE™ index rates a fabric’s Power, Comfort and Energy levels on a simplified scale of 1-10 for each attribute. What does this level of customization mean for members of the value chain?
- It allows brands and retailers to specify the optimum level of compression and comfort they require to meet a consumer’s garment performance needs for any sport.
- It helps reduce time and cost associated to fabric sourcing, in turn speeding route to market.
Harness LYCRA® Brand Power
LYCRA® brand has the highest consumer awareness of any branded fiber or fabric, and its logo is viewed as a symbol of quality assurance by many consumers. One of the key benefits of choosing LYCRA® SPORT technology for your collections is that the fabric has already been tested and certified. This means you enjoy more efficient time to market and have fast access to free LYCRA® SPORT brand hangtags that are designed to help drive garment sell-through in stores.
Want to see what LYCRA® SPORT fiber can do for your business? Contact your INVISTA marketing manager to learn more, or visit us at the next Performance Days show, 8-9 November 2017 in Munich, Germany – booth 610.
LYCRA® is a trademark of INVISTA.