In case you missed it, you can explore key elements of Who What Wear’s “Fall Denim Edit” here:
- Campaign Launch
- Case Study: Citizens of Humanity Cara Jeans
- Native Trend Stories: Vintage Style with Modern Technology
Differentiate Your Denim
Learn about the origins and evolution of LYCRA® dualFX® technology, what makes it truly unique, and its primary benefits for the trade and consumers in our “Voice of the expert” feature.
Interested in how you can be eligible to participate in the next denim promotion shaped by the LYCRA® brand? First step: ensure your fabrics and garments are certified and branded with The LYCRA Companytechnologies. We look forward to another exciting and successful campaign in 2018!
LYCRA® and dualFX® are trademarks of The LYCRA Company.