The solution:
Solve two problems with one amazing fiber: LYCRA® T400® fiber with EcoMade technology. More than 65% of the overall fiber content comes from recycled plastics and renewable plant-based resources. Best of all, it can be used in the same fabric concepts as the original fiber it’s based on and deliver the same desirable features and performance benefits. This innovation can add sustainability to stretch denim made with LYCRA® dualFX®, LYCRA® XFIT, and LYCRA® TOUGH MAX™ technologies.
Read Our “Voice of the Expert” Post to Learn More
Benefits for mills:
- Self-crimping structure so garments keep their shape
- Excellent chlorine resistance for denim finishing
- Achieve a variety of looks and still keeps its shape
- Add value to collections by offering enhanced sustainability
- Innovation backed by outstanding technical support
Benefits for brands/retailers:
- Add value to your collections by offering enhanced sustainability
- Create denim that appeals to environmentally conscious consumers including millennials.
- Pair it with a sustainable rigid fibre offerings such as BCI cotton, TENCEL® fibre or others to amplify their eco-friendly messaging
- Delivers the lasting performance benefits consumers desire
- Reduces consumer complaints and returns to store (re: shrinking, stretch-out, etc.)
- Achieves higher product satisfaction which increases consumer loyalty
- Eligible for free LYCRA® brand hangtags or virtual hangtags to improve sell-through
- Stretches the designer’s imagination:
- Suitable for everything from lightweight jean leggings to traditional denim weights
- Even extreme distressed looks with heavy abrasion will not affect product’s stretch and recovery performance
Benefits for consumers:
- Made with a combination of renewable plant-based materials (corn) and recycled plastic (PET bottles) for enhanced sustainability
- Enhanced comfort and a fit that moves with you even in form-fitting jeans
- Enjoy up to 30% stretch without sacrificing the look and feel of traditional denim
- Resists bag and sag
- Lasting performance wear after wear and wash after wash from a trusted global brand
If you want to learn more about LYCRA® T400® fiber with EcoMade technology or would like to order it for your collections, contact the INVISTA marketing manager listed below, or click here.
LYCRA® and T400® are trademarks of A&AT.