News & Blog

MOMMY BLOGGERS PROMOTE MIRACLESUIT POWERED BY LYCRA® XTRA LIFE™ TECHNOLOGY

Jul 15, 2019

Nicole Feliciano, fashionista mom and CEO of lifestyle website MOMTRENDS, recently hosted a group of mom influencers in Cancun, Mexico to help them experience the magic of Miraclesuit swimwear for themselves. In between beautiful photos of real moms modelling swimsuits featuring on trend colors and prints, the post promotes the benefits of a great-fitting one-piece that shapes and supports your figure thanks to LYCRA® fiber.

Slipping on a Miraclesuit is like getting a boost of confidence in the form of LYCRA® fiber

Slipping on a Miraclesuit is like getting a boost of confidence in the form of LYCRA® fiber

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What’s Inside Matters

The article discloses what makes the Miraclesuit different, which lists its fabrics made with LYCRA® XTRA LIFE™ fiber as number one. This fiber creates great-fitting swimwear with comfortable support that smooths curves to enhance a woman’s figure and give her an instant confidence boost. Exposure to UV rays, chlorinated and salt water, heat and lotions can damage spandex fibers and cause swimwear to lose its shape and fit. LYCRA® XTRA LIFE™ fiber resists this damage and provides a fit that lasts up to 10 times longer than unprotected spandex.

Miraclesuit made with LYCRA® fiber

Miraclesuit made with LYCRA® fiber promises you’ll Look 10 lbs. Lighter in 10 Seconds®

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Co-Branded Marketing Gets Results

Nicole’s post is being promoted on the MOMTRENDS website and social media channels, as well as Miraclesuit and LYCRA® brand social platforms to tens of thousands of followers who share it with their followers.

Contact your account manager to learn how you can differentiate your swimwear collection with LYCRA® brand solutions and drive retail sales.

Miraclesuit made with LYCRA® fiber

LYCRA® and XTRA LIFE™ are trademarks of The LYCRA Company.

Contacts

The LYCRA Company Michelle SCHLEGEL Senior Account Manager - Intimate Apparel & Swimwear +1-302-683-3345 USA