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BUY ONE, GIVE ONE: FOR EVERY WASHABLE FABRIC FACE MASK COMMANDO SELLS ONLINE, THEY WILL DONATE ONE TO THE UNITED WAY

May 21, 2020

As demand for cloth face masks began to outweigh supply in the early days of the coronavirus outbreak, Commando jumped at the chance to help.

The Burlington, Vt. based maker of bodywear, intimates, leggings and other best-in-class basics for women quickly produced nearly 7,000 non-medical cotton masks for donation. “I am a member of the Council of Fashion Designers of America, and they issued a call-to-action, urging all members who had the ability to produce masks to do so,” says Commando CEO Kerry O’Brien. “We were eager to use our domestic supply chain and manufacturing resources to help meet this urgent need.”

In tandem with producing masks for donation, Commando began to prototype new versions, using their Italian microfiber. “We knew we could use our signature fabric made with LYCRA® fiber to produce a mask that would be superior in comfort, breathability and durability,” said O’Brien.

Based on interest from online shoppers who shared feedback on the Commando site, the company decided to offer masks for sale in early May with a “buy one/give one” charitable component.

“Our surveys revealed a tremendous appetite for washable masks, given lingering uncertainty both about the availability of masks and how long we will need to wear them in public,” O’Brien said. “Commando is known for comfort and fit, which topped the list of what consumers want in a reusable, non-medical mask, so we saw an opportunity to answer the call.”

The “Made in the USA” masks feature an up-cycled Italian microfiber outer layer and double-faced European microfiber and cotton blend lining. A flexible nose bridge and four-way stretch and recovery properties provide optimal, all-day fit.

Commando is selling the masks in pairs: one black and one featuring a fashionable pattern. For every mask sold online, Commando will donate one to the United Way. All are made in the USA.

LYCRA® fiber is a trademark of The LYCRA Company. No claim is made to the benefits of masks for health purposes.