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LYCRA® FREEF!T® TECHNOLOGY BRINGS ADDED FUNCTIONALITY TO CALVIN KLEIN’S TIMELESS CASUALWEAR

Nov 19, 2020

Calvin Klein has chosen to include LYCRA® FREEF!T® technology for added functionality and performance in their new range of 15 core casualwear items.

Today, consumers expect more from their apparel and actively seek out timeless, classic designs that accommodate a wide range of activities, while helping them feel and look good. As one of the most recognized brands in the world, Calvin Klein’s clean aesthetic and innovative designs, coupled with the comfort, fit and movement that LYCRA® FREEF!T® technology brings, are well suited to meet these current consumer needs.

LYCRA® FREEF!T® technology has been specially engineered to provide the right amount of stretch and recovery for great-fitting, ultra-comfortable apparel made from cotton and cotton-blend knits or wovens. Adding the functionality of this technology takes Calvin Klein’s popular athleisure and casualwear styles to a new level, helping balance style and performance.

Calvin Klein’s range of key styles with LYCRA® FREEF!T® technology include must-have slim-fit stretch t-shirts, cotton stretch hoodies, jackets, sweatshirts and joggers. The items are available online in Europe from Calvin Klein and include offerings for men, women and children.

Find out more about LYCRA® FREEF!T® technology for knits and wovens here or contact your representative from The LYCRA Company today.

LYCRA® FREEF!T® is a trademark of The LYCRA Company.

Contacts

The LYCRA Company Silvia Toledo North EMEA Denim Senior Account Manager +34 93 237 92 84 Barcelona SPAIN