News & Blog

THE LYCRA COMPANY TO SHOWCASE SUSTAINABLE SOLUTIONS AT KINGPINS 24 LIVESTREAM EVENT

Apr 20, 2020

WILMINGTON, DEL. –The LYCRA Company, a global leader in developing innovative fiber and technology solutions for the apparel industry, will share its latest sustainable stretch and performance innovations at the Kingpins 24 livestream event on April 22-23. Kingpins is transitioning its spring denim tradeshow in Amsterdam to an online format amid COVID-19 concerns.

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Watch: Apparel Made with LYCRA® Fiber and Technologies Hits Colombiatex Catwalk

Mar 02, 2020

The LYCRA Company kicked off 2020 with a high-profile presence at Colombiatex, the largest textile expo in Latin America. A safari-inspired booth welcomed between 100 and 200 attendees per day during the three-day event in Medellín, showcasing LYCRA® EcoMade fiber, LYCRA® T400® EcoMade fiber, COOLMAX® EcoMade fiber, and LYCRA® MyFit™ fiber – as well as information about the Planet Agenda sustainability platform – to mills, brands, garment makers and journalists.

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Seasonal Social Media Campaign Delivers Win-Win for LYCRA® and Gildan®

Feb 24, 2020

For the past three years, Gildan and The LYCRA Company have collaborated on a co-branded social media campaign to promote Secret® and Silks® hosiery and tights made with an array of LYCRA® fibers and technologies – including LYCRA® XCEPTIONELLE™ , LYCRA® FUSION™  and LYCRA® ENERGIZE™  – for style, shape and comfort. Last fall, the partners tapped seven influential fashion bloggers for a series of authentic Instagram and Facebook posts showcasing the legwear lines.

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