News & Blog

INVISTA pushes out the frontier of LYCRA® fiber in fashion with new developments in denim and innovations in intimate apparel

Oct 13, 2015

INVISTA, one of the world’s largest integrated producers of polymers is redefining denim and transforming the look, performance, comfort of intimate apparel by showcasing innovative applications of its advanced LYCRA® BEAUTY fabrics portfolio at the INVISTA Rendez-Vous 2015. The event is taking place in Shanghai from 13-15 October alongside China’s most influential textile event – Shanghai Intertextile Apparel Fabrics 2015.

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Inside Interfilière New York

Oct 06, 2015

Interfilière, the leading event for intimates, swimwear and performance fabrics, hosted by Eurovet and the LYCRA® Brand, just wrapped up its third session in New York. The event, which had representatives from brands and retailers such as Hanesbrands, Komar, Lane Bryant, A&H Sportswear, Swimwear Anywhere and Victoria Secret in attendance, hosted over 50 mills who shared interesting Spring/Summer 2016 fabric trends alongside the launch of the new LYCRA® BEAUTY COOLING technology.

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China campaign powers partner businesses

Oct 05, 2015

Launched a year ago, the LYCRA® MOVES YOU™ consumer brand campaign has proved a powerful rallying point for the promotional activities of INVISTA and its business partners in China – and had a big impact in the marketplace. Success of the China execution was recognized by the awards of a Gold Stevie for ‘brand experience of the year’,  a Silver Stevie for ‘PR campaign of the year’, a Gold SABRE Awards in fashion and beauty category and SABRE Certificate of Excellence.
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Indian tech talk

Sep 28, 2015

The Fiber & Yarn 2015 event in Mumbai earlier this year attracted a large gathering of technical specialists to look at, feel and discuss what’s making innovation news in the region.
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Eurovet and the LYCRA® Brand Present Annual Interfilière New York

Sep 21, 2015

Eurovet, the worldwide leading reference in intimate apparel, swimwear and performance fabrics trade shows, and INVISTA, owner of the LYCRA® fiber brand, have teamed up for the third consecutive year to present Interfilière New York on Monday, September 21 at The Altman Building, located at 135 West 18th Street in Manhattan. This one-day event packed with fabrics, accessories and production capabilities from around the world and valuable strategic information is designed to service the North American market. It bears the Interfilière quality label and its reputation as the global sourcing reference for intimates, swim and performance fabrics.
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The Magnificent Seven

Aug 04, 2015

INVISTA and seven key mill customers joined forces to make the LYCRA® brand center of attention at EMITEX, Argentina’s most important textile trade show. 

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