News & Blog

The Denim Window to Showcase LYCRA® Fiber Denim Innovations

Jan 23, 2019

The Denim Window in Amsterdam, which is the creation of denim expert Silvia Rancani, is hosting a Grand Opening celebration on 1 February 2019, which will feature denim inspirations for Spring/Summer 2020. The cozy, welcoming showroom will be the place to see what’s next in denim, with industry insiders connecting year-round through its special events, curated showcases, or by appointment. Silvia’s goal for The Denim Window is to inspire denim lovers and promote collaboration across the global supply chain.

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BRAND SPOTLIGHT: FARM TO FEET™ SOCKS

Dec 20, 2018

Dane Nester, Creative Lead at Nester Hosiery, recently spoke to us about its Farm to Feet™ brand of high-quality performance socks, which is celebrating its fifth anniversary this year. These unique sport socks are 100% American made in Mount Airy, North Carolina, and uses 100% American ingredients including wool, nylon and spandex. Farm to Feet™ only uses LYCRA® fiber manufactured in Waynesboro, Virginia, where 400 American workers produce the world’s best-known branded fiber each day.

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GET TO KNOW NESTER HOSIERY - THE MILL BEHIND FARM TO FEET SOCKS

Dec 19, 2018

We recently interviewed Nester Hosiery’s Dane Nester, Creative Lead, and Katie Kumerow, Sustainability Manager, to learn more about its operations in Mount Airy, North Carolina. Nester Hosiery is an industry leader when it comes to promoting sustainability and prides itself on its environmental stewardship and its safe work environment. Nester produces wool sport socks on cutting-edge equipment that use innovative The LYCRA Company fibers to deliver exceptional comfort, a fabulous fit and lasting performance.

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VOICE OF THE EXPERT: TAMMIE DINGLE DISCUSSES NEW PLUS SIZE HOSIERY COLLECTION

Dec 18, 2018

Tammie Dingle, Regional Brand Approval Coordinator for North America and South America, has led the development of The LYCRA Company’s exciting new Plus Size collection of fiber solutions for hosiery. We recently interviewed Tammie, who has worked for The LYCRA Company (and previously for DuPont) for 20 years, to learn more about the collection and why it was developed.

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LYCRA® BRAND IN 2018: THE YEAR IN REVIEW

Dec 17, 2018

This year LYCRA® brand celebrated 60 years of delivering lasting comfort, fit and performance to apparel. At a spectacular event in Shanghai that marked the anniversary, as well as the launch of a new phase of the LYCRA® MOVES YOU™ campaign, the BANDALOOP vertical dance troop dazzled spectators who also viewed collections that highlighted the range of innovative LYCRA® fiber products available today.

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Explore LYCRA® Brand Hosiery Solutions for Curvy Women

Dec 03, 2018

When it comes to hosiery, LYCRA® fiber has a solution for everybody and every body type. This includes the often overlooked plus size market. For far too long, curvy women with a flair for fashion have been frustrated by a lack of choice at retail compared to regular hosiery with its abundance of style and color choices. LYCRA® brand offers a portfolio of solutions to delight this consumer and meet her needs for lasting comfort, fit and more.

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LULULEMON AND LYCRA® BRAND TEAM UP FOR SUCCESSFUL CO-BRANDING EFFORT

Nov 28, 2018

For the seventh consecutive year, LYCRA® brand collaborated with lululemon, the yoga-inspired athletic apparel brand, for the annual SeaWheeze festival in Vancouver, British Columbia. Held in late September, over 10,000 people attended the fun-filled event that included a half marathon, yoga classes, and a dance party. At check-in, participants visited an exclusive lululemon showcase store and a sports bra fitting analysis where they learned firsthand about the performance benefits LYCRA® fiber adds to the lululemon’s garments.

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