LYCRA® MyFit™ technology
Introducing LYCRA® MyFit™ fiber, a breakthrough innovation from the leading experts in fit. Providing advanced stretch properties for a customized fit without compromising comfort or support. Fabrics made with LYCRA® MyFit™ fiber deliver on expectations for fit and shape retention while providing form-fitting comfort that moves with you.
Consumer Benefits:
- Moves with you like a second skin
- Feels like a customized fit
- Stays in place
- Garments are easier to put on and take off
Benefits for Your Business:
- Creates a differentiated comfort and fit story centered around a breakthrough fiber innovation
- Increased consumer satisfaction means fewer returns
- Reduces waste and costs by undercutting patterns
- Potentially reduces skus by fitting a broader range of consumer shapes within a particular size
Recommended End Uses:
- Activewear
- Athleisure
- Lingerie
- Underwear
- Denim
- Hosiery